Catch the loss 60 days early.
Draft the save playbook.
Keep the clients you’ve already won.

ClientPulse is retention intelligence for agencies. It runs the five-step Sense → Predict → Act → Report → Learn loop on every retainer you serve: senses across your existing stack (HubSpot, Slack, Gmail/Outlook, calendars, Stripe, contracts), predicts per-client health with a 60-day forward view, drafts the save playbook the day a client goes amber, generates the monthly white-label client report, and learns from every save so the AM scorecard gets sharper every quarter. Built for the agency retainer model, not for SaaS MRR.

ClientPulse is not a CRM and doesn't replace one. CRMs (HubSpot, Salesforce, Pipedrive, Close) track deal stages and pipeline — that's pre-sale work. ClientPulse runs on top of your CRM and produces the retention layer the CRM doesn't have: predictive churn scoring with a 60-day forward view, save playbooks for at-risk retainers, the automated monthly white-label client report, and the per-AM scorecard. Different category, different job. Most agencies keep HubSpot for pipeline and add ClientPulse for keeping the clients they've already won.

Honest framing first: this isn't 100%-accuracy prediction. It's correlation-driven early-warning across the leading indicators a retainer actually drifts on — whether a client has gone quiet on email and meetings (against their own normal rhythm), how their recent calls went, whether they still open their monthly report, how happy they say they are, whether the work is on track in your project tool, payment-cadence drift, and contract-renewal proximity. ClientPulse senses across HubSpot, Slack, Gmail/Outlook, calendars, Stripe, your project tool (Asana/ClickUp/Monday.com), Buchhaltungsbutler for bank-transfer clients, and contracts — plus, when paired with ContentPulse, the campaign + engagement + ad-performance signal. Every score change shows the exact rows that moved it — missed milestone, quiet inbox, late invoice, a risky moment on a call. When a retainer goes amber or red, CP drafts the save play the same day: who to call, what to send, by when.

Five named plays, each with a templated outreach the agency can edit and send: Apology (own a real miss), Discount (a temporary concession with conditions), Executive Outreach (the founder or principal calls), Retention Offer (a structural change to the contract — different deliverables, different cadence, different price), and Cancellation Interview (the play you run when you can't save it but you can learn from it). CP picks the play that fits the at-risk pattern; you edit, you send, you track. Once accepted, the play is logged against the account so the save rate becomes a real number — not a vibes number.

Every account in the roster carries a monitoring badge: green if monitoring is active and the connected signals are flowing, with a "last meaningful contact" timestamp so a quiet roster doesn't stay quiet. If a source drops out — a calendar disconnects, a Slack token expires — the badge tells you immediately, not three weeks later when the score quietly stops moving.

A single $5k/mo retainer that walks away with no warning is $60k/yr gone. Most 5–50 person agencies lose 1–3 retainers like this every year — usually silently, with no save playbook ready when the cancellation email lands. ClientPulse is built to save 1–2 of those per quarter at $5–15k MRR each: $50–200k/yr in preserved revenue per agency. Starter is $99/mo ($1,188/yr) — one save pays for the product for two-plus years. The math closes itself for any agency running 10+ retainers. We don't claim every at-risk account gets saved; we do claim that having a save playbook drafted the day a retainer goes amber beats having nothing when the email lands three weeks later.

5–50 person marketing agencies that run on retainers and feel the cost of every client that walks. If you have a roster, a retainer, and a renewal cycle, ClientPulse fits. Accounting and insurance modules ship on the same engine, but marketing agencies are the active vertical today.

ClientPulse is retention intelligence for agencies — the five-step loop, save playbooks, the monthly white-label report, the AM scorecard. ContentPulse is the production side — voice profiles, content generation, campaigns, ad copy, scheduled publishing. You can run ClientPulse on its own. Many agencies will. Run both and the loop closes: ContentPulse publishes, engagement flows back into ClientPulse, the score updates, the monthly report draws on the campaign data automatically.

In ClientPulse. Reports are CP's domain — they're a retention product, not a content product. ContentPulse feeds the data (which pieces shipped, what engagement they earned), but ClientPulse packages it for the client with your logo, the campaign-level results, the retention metrics, and the next-period recommendation. This is the single biggest reason to buy both halves of the Suite.

Pre-launch — we're currently waitlist-only. The live demo at /demos is the try-before-buy: a seeded tenant with a realistic 12-client roster, the predictive scoring, the save playbooks, the per-AM scorecard, signal drilldowns. Click through it before you decide.

Every connected source emits into one common substrate. The score blends four dimensions — financial, relationship, delivery, and engagement — and once any source is connected, a fifth "connected signals" dimension carries 30% of the overall score. That fifth dimension is where the newer senses land: whether a client has gone quiet, how their calls went, whether they open their reports, how happy they say they are, and whether the work is on track. Each signal carries a citation back to the exact source row that fired it; open any score and see the "Why this score?" affordance — no black box. Correlation-driven, not 100%-accuracy prediction.

Six senses, all in plain agency terms. (1) Whether a client has gone quiet — across everyone on their side, not just the main contact, and against that client's own normal rhythm. (2) How their calls actually went — it reads the meeting transcripts CP already captures and flags the ones where the language turned risky. (3) Whether they're still happy — a one-tap happiness check per client. (4) Whether they still open their monthly report. (5) Whether the work is on track — overdue work and slipping milestones from your project tool. (6) Late-payment sensing for bank-transfer clients via Buchhaltungsbutler. Some are live the moment you use CP; others light up when you connect the tool behind them (your project tool, your bookkeeping, meeting recording). We never imply a sense is on when it's waiting on a connection.

ClientPulse registers sources across seven categories — Calendar, Communication, CRM, Financial, plus three vertical modules (Marketing, Accounting, Insurance) — and the live count of how many are currently emitting signals updates automatically on the landing page (we don't hand-edit a number). That includes your inbox and calendar, your CRM, Stripe, the project tool you run the work in (Asana, ClickUp, Monday.com), and — for agencies whose clients pay by bank transfer — the German bookkeeping system Buchhaltungsbutler. Each source you connect turns on another sense; tell us which one you need live before signing and it moves to the top of the queue.

Aurora AI Solutions Studio UG, Stuttgart, registered in the German commercial register (HRB 805284). We run our own marketing on ContentPulse and measure our own client-book health on ClientPulse — Client Zero is us.

Aurora is EU-based; ClientPulse runs on EU-region Vercel and Supabase. Client data is partitioned per workspace with row-level security, audited via the Aurora cookie-consent + DPA flow linked in the footer.