What's the difference between ClientPulse and a CRM?
ClientPulse is not a CRM and doesn’t replace one. CRMs (HubSpot, Salesforce, Pipedrive, Close) track deal stages and pipeline — pre-sale work. ClientPulse runs on top of your CRM and produces the retention layer the CRM doesn’t have.
That layer is: predictive churn scoring with a 60-day forward view, save playbooks for at-risk retainers, the automated monthly white-label client report, and the per-account-manager scorecard. Different category, different job. Most agencies keep HubSpot for pipeline and add ClientPulse for keeping the clients they’ve already won.